You're about to tackle a brand new home exterior project - a landscape and hardscape refresh, a remodel or renovation, a new garden, a new addition, or if you’re a Black Diamond Coatings customer, sealing your outdoor surfaces or stabilizing your pavers. Of course you want to document your success! But how to make sure you capture that dramatic Before & After in all of its glory? Well, we’ve got some tips that will help you take the best Before and After photos of your outdoor project.
There are a few things you should think about before you take your first photo. Taking a few minutes ahead of time will help you take eye-catching, beautiful photos that wow people.
One of the ways to make your Before & After photos impactful is to make sure your Before photos are taken from the same spot as your After photos. This allows viewers to easily see the difference your project made. Test out vertical and horizontal photos to see which fits your space the best! All too often, folks take the Before photos with very little planning, but then spend time framing the best shots for their After photos… then no two photos matchup as a true Before and After! This is especially important if you are a contractor.
Read through the rest of the tips and make a plan of attack before you take your Before photos.
Make sure you take a critical look at the area you want to photograph. Are things like yard waste, project equipment, and trash bins in your shots? You should also consider things like vehicles and power lines; will they take away from the final photo? Finally, when you’re planning your angles, make sure you shoot around the things you can't control, like that ugly shed next door or the junker across the street!
The right light can make or break a photo! Since your photos will be taken outside, you’ll have the best lighting available - no fancy studio equipment necessary. Here are a few tips to help you make the most of natural sunlight.
If you just used one of our DOMINATOR Wet-Look Paver Sealers and want to show off the shine on your freshly sealed pavers, you can kneel down to get the perfect shot! The sun glistening on your project at an angel makes a great impact when it comes to Before and After photos.
Maybe you've just added DOMINATOR Polymeric Sand to your unsealed or already polished or sealed pavers? Getting lower to get a closer shot can help catch the details you've just added to your project!
This is an old bit of advice, but if you're using a traditional digital camera instead of your phone to take photos, be sure to turn off the automatic Date and Time function.
This last piece of advice is most important for contractors, though homeowners should make sure all owners of the home are OK with photos being shared.
For contractors, this is a critical step that needs to be handled before taking and sharing photos of your projects. Don't just ask permission; make sure you have a photo release signed and filed for any Before & After photos you take of customers' homes. A Google search will help you find free templates and resources for creating a simple form for this purpose.
Increase your chances of taking great photos by taking a lot of photos! Take several from the same spot (4-6), then move positions and take several from the next vantage point. Hopefully you pre-planned at least 5 angles and places you would stand for both your Before and After photos. That means by the time you're finished, you should have around 30 Before plus 30 After photos. Now you can choose the very best shots to show off with.
Hopefully these tips help you take your Before & After photo game up a notch. We can't wait to see how your photos turn out! If they're amazing, be sure to submit them to our monthly BEFORE & AFTER Contest for a chance to win a $200 American Express gift card.
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